How to Start a Business:
Launching a new business can be both exciting
and nerve-wracking. Whether you have a hobby
that you want to turn into your career, or you
saw an opportunity in the marketplace, you can
— if you go through the right process — feel
confident you are on the way to starting a new
business. Here is a guide to help you along the
way.
1. Developing your business idea If you
think about it, any business starts with their
business idea. That being said, you need to be
aware that not every business idea can create a
workable business. Before you put your time
and energy into starting your business, you’ll
want to take the step to see if your idea has been
validated. Here are some ideas to get your idea moving along;
### 2. Develop a Business Plan
Developing a business plan is important for yourbusiness, and absolutely necessary if you are
seeking financial resources for your new
business.
A business plan includes:
- Executive Summary: A snapshot of what your
business represents through a mission
statement, wh0 your business is providing
products or services for, and what is your
differentiator.
- Market Analysis: This section will describe the
industry, what market you plan to start
competing in, and who will be your competitors
in that market.
- Business Structure: Whether you are a sole
proprietorship, partnership, LLC or a
corporation, the structure of the business will
dictate your taxes, liabilities, and business operations.
- Marketing Strategy – Your marketing strategy
creates ideas for how your going to drive
clientele into, and keep clientele.
Each of these
steps could be achieved through online
marketing, social media marketing, or traditional marketing.
# 3. **Select a Business Structure**
Choosing the correct legal structure for your
business is critical. Your choice will determine
everything from taxes owed to personal liability. The most common business structures are:
- **Sole Proprietorship:** Simple and
inexpensive to form. The owner is personally
liable for all business debts.
- **Partnership:** Very similar to a sole
proprietorship, except it is an agreement
between two or more people.
- **Limited Liability Company (LLC):** With an
LLC, you can protect your personal liability
while allowing the profits from your products to
be taxed as personal income.
- **Corporation:** This structure provides the
"most liability protection" and is more complex and expensive to setup.
### 4. **Apply for Business Registration and Licenses**
Once you have selected your structure, you will
have to complete the process of officially
registering your business:
- **Select a Business Name:** Choose a name that
is unique and not being used by another business
- **Register your business:** Depending on your
country and likely state, you may need to
register with a state agency or municipality.
- **Get a Tax Identification Number (TIN or
EIN):** Governments require this number to
track your business for tax purposes
- **Apply for Permits and Licenses:** Depending
on your industry, you may be required to obtain
licenses or permits from the local, state, or
federal government before legally operating
your company.
### 5. **Find Funding For Your New Business or
Venture**
Besides your own personal funds, nearly every
new venture will need some form of startup
capital to acquire product, space, or for social
media uses. The most common methods of funding for new businesses are:
- **Your Own Savings:** Many entrepreneurs
begin their ventures by personally saving for their startup.
- **Loans:** Many local banks offer small
business loans, small business lines-of-credit,
college or university loans for start-ups, etc.
- **Investors:** Most business start-ups ties down
investors for up to 5-10 years in exchange for
partial ownership in the new company.
6:- **Crowd Funding:** Websites like
kickstarter.com allow you to ask for small
amounts of money from a lot of different people
(maybe 1 to 500) in exchange for early access to
your item or other rewards.
Regardless of whether your business is small or
large, you will need to learn enough about
finances so that you can correctly establish and
effectively run your business. Once you have
your business up and running, you need to
implement the following: Set up a business bank
account to keep your new money separate from your personal money. Set up a monthly accounting system with either an accountant,
bookkeeper, or accounting software like
QuickBooks to help you track revenue and
expenses. And make sure you understand clearly how and what taxes you will owe. Your
business structure will define what taxes you
will owe, which may be one or more of income
tax, sales tax, and self-employment taxes.
7:Build Your Brand and Online Presence It is
imperative, these days to have a solid brand and
online presence. This begins with logo design
and brand identity. Secondly, you will want to
design and develop a professional website for
your business. Use the right messaging for youu
elevator pitch and company vision. Finally, you can create a marketing plan for your business
long before you design or develop a web site or a
launch plan. One of the first things to learn
about online advertisement is how to write
compelling a call-to-action, why everyone needs
a good landing page, etc. Finally, we all know
that to maximize your investment in your
brand, you need to start blogging online.
8:Launch and Market Your Business Finalize the plan and launch: When you and your team are
ready to promote your product or service,
launch and promote via social media, local
search, local PPC campaigns or anything you can
think of. Or by way of press releases and email
marketing. Last, both customer and investor
traction can either make or break a new
business. Run a minimum viable product, test
other niche areas, refine the key elements of your business.
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